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  • 12:15, 16 July 2025 DarsanaDinesh talk contribs created page Digital Measurement SEI Ad Exposure (Created page with "This document outlines the required specification for facilitating Nielsen ONE advertising measurement, Digital Ad Ratings (DAR) measurement, Nielsen Media Impact (NMI), Add Effectiveness (MTA, Lift, etc.), and Activation products leveraging the Single Endpoint integration (SEI). Integration specifications for other Nielsen products (DCR, DTVR, etc.) via SEI are available separately.") Tag: Visual edit
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