SEI Ad Audit Ping: Difference between revisions

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(Created page with "The Nielsen Server-to-Server (S2S) solution needs audit pings for audience validation. The audit pings are https requests that are fired at least once per session. It primarily contains URL parameters with a randomly generated Session Identifier, Integration Identifier, and a timestamp that is matched to the server-side traffic.")
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Revision as of 16:49, 16 July 2025

The Nielsen Server-to-Server (S2S) solution needs audit pings for audience validation. The audit pings are https requests that are fired at least once per session. It primarily contains URL parameters with a randomly generated Session Identifier, Integration Identifier, and a timestamp that is matched to the server-side traffic.